November 1 – 4, 2019
Alisha Cline Cr.Photog., CPP
“Mixed Medias” – Sponsored by Miller’s Professional Imaging
Join Alisha for a day filled with photographic prints, heat guns, encaustic wax, and acrylic gels! It’s time to go back to art class and get messy! Attendees of this Merit Class are encouraged to dive into the world of mixing medias to add a new punch to their studio. Alisha will start the day mixing the ancient art of encaustic wax painting and wood prints. She’ll cover different techniques from wax pouring to ironing to collaging. Those who wish to play in the heat are welcome to jump in the fun! The afternoon is filled with applying acrylic gel mediums over photographic prints. You’ll learn what “bodies” to use when, how to add three-dimensional depth to your prints, and painterly techniques.Registration fees:
Early discount if you register for this class by Sept 15th at 5pm: $149 for non-members, $99 for members
Regular registration before Oct 24th at 5pm: $179 for non-members, $129 for members
CLASS SIZE IS LIMITED TO THE FIRST 15 PEOPLE
Class Supply List for Acrylic Gels
Practice prints will be provided by Miller’s Professional Imaging. Acrylic gels supplied by Alisha.
-Paint brushes, a beginner variety set will be fine.
-Apron, if you are a messy artist
-If you want to bring your own gel mediums: Golden or Liquitex brands: Soft, Regular, and Heavy Bodies in gloss or semi-gloss.
-Note taking materials
Register now to attend one or all three days.
“Getting Out of Your Comfort Zone” – Sponsored by Profoto
How photographing the unfamiliar or uncomfortable can lead to becoming a more well-rounded photographer.
Jaleel is an award-winning visual storyteller, who has a unique and challenging point of view on life, that finds expression in his photography. Having been in a wheelchair since the age of 8, it has pushed him to embrace the “whys” in life, never using them as excuses, but rather finding inspiration in the “why not”. He’s a force of nature, unstoppable, as he explores life through the lens with his unique voice and vision. Jaleel has a unique ability to draw people into his way of seeing and experiencing life by showing them the beauty that surrounds them in every moment. His heartfelt passion to be alive is infectious and hearing him share his journey will make your heart soar, and push you to suck the marrow out of life. This approach has led him on a journey to share his story and passion from Philadelphia to Vegas and as far as Australia. His passion for photography and excellence is evident in the stories captured in his photos.
Ned Winn Cr.Photog., CPP
“Dance School and Volume Photography”
Learn why Ned closed his store front studio to focus solely on the on location volume photography market. In the lecture, Ned will do a live demo of his lighting setup. The lecture portion will cover his organizational system that keeps profits up. A strong upfront plan is the key to retaining clients and keeping you from wasted time in post-production.
Volume photography is strong renewable market. Come and learn from an industry veteran how to become the go to photographer in your market.
Mary Fisk Taylor M.Photog.Cr., CPP, ABI, API, EA-ASP
“Creating and Maintaining a Profitable, Sustainable, Successful Business” – Sponsored by White House Custom Colour
Do not miss this chance to spend time with and learn from PPA Master Photographer, ASP Education Fellow, Profit First Professional and StoryBrand Certified Guide, Mary Fisk-Taylor. Mary will share how she has created two sustainable photography businesses with the help of her business partners. She will cover how extensive branding, public relations, dynamic sales plans and powerful marketing strategies have kept their studios in both extremely profitable and sustainable.
Mary and her partners own and operate two extremely successful photography studios in their market area of Richmond, Virginia. The small home studio specializes in high-end wall portrait installations and custom designed weddings and their newer addition is a high-volume high school senior and boutique event business. They gross well over one million dollars a year in professional photography and are very proud of the sustainable and profitable brands that they have built in their market area.
Highlights of the program will include low cost but very high impact marketing plans and great sales techniques for all types of studios. Whether you are a seasoned professional or just starting out in the professional photography industry this is a week of priceless knowledge and information.
Mary Fisk-Taylor has been a member of the Professional Photographers of America since 1998. She owns and operates two highly profitable photography studios in Richmond, Virginia with her business partners. Hayes & Fisk Photography is a small home-based studio that for over 20 years has provided their clients high-end wall portrait installations and custom-designed weddings. In 2009 Mary with her mother and sister created Real Life Studios which filled a niche in their market area for a boutique volume/event business and high school senior portrait studio that offers both professional imageryand excellence in customer service.
Mary is passionate about image competition and is a PPA Approved Juror. She has earned numerous awards including VPPA Photographer of the Year, VPPA Top 10 Photographer of the Year, PPA Loan Collection images, PPA Grand Imaging Finalist, PPA Photography of the Year (Bronze, Silver and Gold), Kodak Gallery Awards, Fuji Masterpiece Awards, LexJet Awards, and the PPA Charities Impact Award to name a few. She is the proud recipient of the Virginia Award, PPA National Award, the Charles H. (Bud) Haynes Award and the PPA Charities Legacy Award all for her dedication, volunteerism, and commitment to the excellence and education in professional photography.
Mary is very grateful for all of her mentors and teachers that have given so much to her and her business partners. The path to their success is paved with the wisdom and advice they so generously have given. If you asked Mary for her best business advice she would most definitely say, “You get 100% of what you do NOT ask for, so ASK for the business, ASK for the sale, ASK for the possibility!”
Jamie Hayes M. Photog., Cr., CPP, F-ASP
Sculptured by the light:
Advanced Low-Key Lighting Techniques for the Human Body – Sponsored by White House Custom Colour
What started as a charity project for a theater to raise money developed into a journey of light and shadow. As portrait photographers we daily manipulate the clothed human body to achieve a desired outcome. However, when we don’t have clothing as an aid for covering the body you must rely on a different set of skills to transform the body into a work of art.
Join me as I share with you the advanced lighting and posing techniques, I used to create the most artistic and creative portraits of my career.
I will share with you how our simple lighting concept, light modifiers and posing techniques allowed me the creative freedom to achieve these results.
BIO – –
“Creating timeless portrait variations” – Sponsored by American Color Imaging
In this session, we will talk about lighting for portraits as well as how to approach concepts and manipulate human perception. We will talk about my approach to shooting portraits for the maximum number of sell able images in the shortest amount of time. The goal is to work efficiently and create portraits that are not a commodity.
Alisha Cline Cr.Photog., CPP
“Mighty Mini Sessions” – Sponsored by Miller’s Professional Imaging
Join Alisha as she teaches you how mini session events can be a mighty staple on your studio’s calendar. Her system is not about turn and burn but developing meaningful, lasting relationships with families that grow into long term valuable clients. During this program you’ll learn how to successfully navigate through a mini session event. She’ll explain how to develop a budget and why staying on it for each event is the key to profit. In a live demo, you’ll see how her mini sessions flow beginning to the end. She’ll share affordable, creative, and effective marketing strategies for maximum bookings. You’ll learn how to create a product catalog just for mini sessions that sell unique and quality signature heirlooms without competing with your full-sized sessions. She’ll walk-through how-to sale in person immediately after the session for maximum profits and discuss work flow on retouching and ordering.
Managing a business in a busy marriage – Sponsored by
Tamron USA, 17hats, Spider Holster, Album Epoca, Epson Printer,
Sew Trendy Accessories, Off My Hooks, Pitter-Pats Creations, Darling Desirea, Knots About Ewe
Godox, MAGMOD, SHOOTPROOF, BAYPHOTO, pitter-pats creations, Intuition backdrops, Kaseys Creations, Felted attic, Dapper and Belle
We all know that running a successful business is a complicated and full time job. We find ourselves doing more than just the photography. Social media management, blogger, marketing, website design and so much more takes up what feels like every minute. But what if your partner has a job that demands a great deal of their time as well? Who does the housework? Who cooks? Who pays Bill’s? How do you communicate the fine details without losing your sanity. This class will help you find new ways to survive and thrive both in your business and in your marriage.
Register now to attend one or all three days.
Mount Holly Springs Church Of God (Friday and Saturday)
602 McLand Drive
Mt Holly Springs, PA 17065
Comfort Suites Hotel (Sunday and Monday)
10 South Hanover Street
Carlisle, PA Phone: 717-960-1000